ASSOCIATE DESIGNER

Sol de Janeiro

Apr 2022 - Currently

Supports existing products and launching new products, builds concepts from the ground up – using existing brand codes as foundational building blocks to uphold brand DNA while also developing forward thinking for new launches, campaigns, and existing products. 

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SENIOR DESIGNER

BrandOpus

Fev 2021 - Sep 2021
Worked for Oscar Mayer developing their new brand identity. Also worked for clients as Breakstone’s and Molson Canada. I was part of the team that won the pitch for Kum & Go account.

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SENIOR DESIGNER

Acro Services for Johnson & Johnson Design Studio

Jun 2018 - Oct 2020

Created designs, packaging and, illustrations for Aveeno's beauty products. Participated in the complete process of choosing structures, creating, presenting, color matching, print trials and production.

Also had experience working with the Solutions Team, on J&J Corporate Branding Communication project -  from designing a portions of a visual brand system, information graphics, icons, diagrams, to drafting vector illustrations.

And finally, worked for brands as Listerine, Band-Aid, Johnsons Baby and Aveeno Baby developing new packaging, illustrations, communication and strategy.

 

FREELANCER GRAPHIC DESIGNER

Various Clients

Sep 2016 - May 2018

As a freelancer, worked for various clients in Brazil and in the US, such as editorial projects for Yard Butler; brand identity and strategy for Wooly Boots, Viewpoint Brewery, Casa Quintal Group, Lola55 restaurant; rebranding for Pappalecco Restaurant.

 

CREATIVE DIRECTOR AND PARTNER

Claragema Strategic Design

Aug 2010 - Sep 2016

Mariana co-founded Claragema Strategic Design (former Casa das Três), a boutique design and branding agency that serviced clients including L’Occitane, Google, Trousseau and Visa. There, Mariana also acted as creative director for 6 years, having delivered in that time major projects for those and many other clients. Apart from the responsibility to actively participate and supervise projects from end-to-end, overseeing all design projects from conception to the delivery of original pieces, aligned with the purported brand image and strategy; Mariana was also involved in all administrative matters as a partner of the company. All these included meetings with clients, coordinating teams, creating, presenting, producing, and making the company successful. It was a complete experience as a designer, accounting, and executive.

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SENIOR DESIGNER

Africa Propaganda, Brazil

Nov 2007 - Aug 2010

As a graphic designer of one of the major agencies in Brazil, had the opportunity to work with a great team of professionals and for clients such as Mitsubishi, Suzuki, Ipanema, Brahma and many more creating designs for campaigns.

 

GRAPHIC DESIGNER

Duda Propaganda, Brazil

May 2005 - Oct 2007

First job as a graphic designer, worked for Guarana Antarctica, Petrobras, and Phoenix Energy Drinks. Created mostly graphic materials and visuals.